VP, Prestige Marketing in New York, NY

VP, Prestige Marketing (New York, NY): Coord Prestige Mrkting team to gain distribution of brands into accounts. Dev. & implement strategic vision for brand. Translate strategy into action & mobilize execution. Define buss. ambition. Identify KPIs & lead implementation of tracking tools. Coord dev. & mgmt of team's budget & P&L perf. Identify targeted consumer groups. Define & plan luxury brand exp, loyal strategy, & CRM progs. Must have BBA + 10 yrs. exp. dvlping & implementing strategic mrkting initiatives for high-value luxury champagne, cognac, & vodka brands. Exp. performing supply-chain limitation & demographic analyses w/in luxury spirit brand sector reqd. Exp. negotiating promo activity w/ national/regional buyers reqd. Exp. managing brand ambassador & mrkt manager team reqd. Frequent domestic travel required. Resumes to: Trove Parot at Pernod Ricard USA, LLC 250 Park Ave, New York, NY 10177.